Missed call — New lead  ·  3 seconds ago

You’re treating a basement
in full gear.
Your phone rings. You’re hands-on
mid-treatment.
You let it go. That was $450.

FollowThrough responds the moment you can’t. Every missed call gets an immediate text back — keeping the lead warm and getting the appointment booked while you’re on a job.

1in 3
pest control calls missed

Nearly one in three pest control calls goes unanswered — and during active season when call volume spikes, it climbs higher. You’re mid-treatment or driving between stops when the next lead comes in.

11min
before they book another exterminator

Pest problems feel urgent. A homeowner who just found a rodent or a wasp nest isn’t leaving a voicemail and sitting tight — they move on fast.

$400+
average treatment + contract value

An initial treatment plus an annual prevention contract is worth $400 or more per customer. That recurring revenue makes every new lead worth fighting for.

Find out what’s walking out
the door every year.

5
$
35%
Lost revenue per year
$0
Recoverable with FollowThrough
$0
Based on 65% lead recovery rate from automated follow-up within 60 seconds.

Your next missed call,
two ways it ends.

Pick a scenario. Hit play. Watch what happens to a lead when nobody picks up the phone.

M
Mike — New Lead
Missed call · 4:47 PM
You missed a call from Mike

Three things happen
before you finish the job.

1

The lead calls. You’re busy.

Doesn’t matter. FollowThrough detects the missed call — or the after-hours voicemail, the website form, the Facebook message — and starts the follow-up immediately. No delay. No “we’ll get back to you.”

2

They get a real text in under 60 seconds.

Not a form email. An SMS from your number, in plain language. It confirms someone’s on it, asks what they need, and starts qualifying the job. Most leads respond within three minutes of receiving it.

3

The job gets booked while you’re still on the job.

The conversation collects the details — what they need, the address, when they’re free. The appointment lands on your calendar. You see it when you wrap up. The job was never at risk.

f.
Most home service businesses don’t lose jobs because they do bad work. They lose them because nobody followed through.

The lead called. The system responded. The conversation happened. The job got booked. That’s the whole product — running automatically, every time, whether you’re on a job site or asleep at 11 PM.

Let’s talk about
your business.

No 14-day trial with a credit card. Just a 20-minute call where we look at what you’re actually missing and whether this is the right fit.

Book your demo

Send us a message.

Tell us about your business and we’ll reach out to schedule a time that works for you.

Book your demo.

Pick a time that works. We’ll show you exactly what FollowThrough looks like set up for your business — no slides, no pitch deck.